Scene On The Net

Four cool aps to Twitter with

By Max Brockbank

Filed under: General,LinkedIn,SEO,Technology
Page updated 12:07 am: February 28, 2009

Micro blogging is big news, and Twitter is the name of the game. Here are four simple ways to play.

TweetDeck

Based on on Adobe’s Air platform, TweetDeck splits up your Tweets into handy customisable columns: All Updates, Replies and Direct Messages. But it goes further by providing filtering to separate the wheat from the goats. There are many other goodies, but they don’t get in the way. The in-built Tweet “growth predictor” is something to keep an eye on.

Best Feature: fine-toothed filtering

Download From: www.tweetdeck.com/beta/

TwitterFox

This is an Add-On for Firefox which you soon won’t want to be without. It sits quietly in the status bar and checks every few minutes for updates. These can be set to pop up as they arrive, meaning that you never need to explore further, but if you’re away from your keyboard and the Tweets mount up, you can click on the icon and see all the latest entries.

Best Feature: Multiple Twitter accounts accessed in the wink of an eye.

Download From: TwitterFox@Firefox Add-ons

TwitterBerry

The essential Tweet tool for the Blackberry, allows you Opinion levitra to keep in touch with those you follow without using the browser. And the cool text entry means you can Tweet anywhere you have network access. Levitra efectos secundarios

Best Feature: Access your friends’ Tweets in two clicks on the 9.32 from Lewisham

Download From: Buy endep Brand Cialis Online Pharmacy No Prescription Needed title=”Go to Twitterberry page at Orangatame” href=”http://www.orangatame.com/products/twitterberry/”>orangatame.com

Digsby Clomid Online Tweet Icon

One of the best features of multiple IM client Digsby, is the ability to connect to social networks such as Facebook, Google Talk and Twitter — which puts it streets ahead of its rivals. Levitra venta Potenzmittel viagra

Best Feature: Like TwitterFox, it also allows you to run multiple Twitter accounts.

Download From: digsby.com


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Searching for a silver lining to the cloud

By Max Brockbank

Filed under: General,LinkedIn,SEO,Services
Page updated 6:01 pm: February 17, 2009

It’s not a good time, is it Levitra efectos secundarios ? Not bread queues and soup kitchens, to be sure, but it is very hard to be optimistic. Opinion levitra

Still. it is said that every cloud has a silver lining it seems and for SEO it may be that people are seeing Organic Search  in a new light. Compared to other forms of online marketing, SEO is seen as a cheap, effective way of getting the message across. According to recruiters we’ve spoken to recently (and others with less of an axe to grind) demand for good SEO professionals is on the increase. Hooray for our side!

But the Lasix Online loser in this may well be Pay Per Click advertising (not that we expect Google to throw in the towel any time soon). As cheap as a well-run PPC campaign may be, some website managers look at the number of clicks which DON’T end in a sale and think of it as wasted money.

What is only partly appreciated is the link between effective SEO and PPC. In essence, web users are more likely to click on a PPC link order cheap pharmacy — or indeed any brand-related link — if they associate it with good organic search results. Potenzmittel viagra

This is because SEO is as much about “Reputation Management” Buy Doxycycline Online Pharmacy No Prescription Needed as it is about anything else. Levitra venta That includes quality backlinks — everyone wants to link to the “world’s favourite hyzaar website”.

In other words, sites that give good attention to organic search can expect other benefits too.

It’s right that SEO is getting more attention, it simply makes sense. But treat it as a FOUNDATION of your whole SEM effort, not all of it.


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Google News is good news for SEO

By Max Brockbank

Filed under: General,LinkedIn,SEO
Page updated 9:44 am: February 11, 2009

When people think of SEO, the name that inevitably comes to mind is Google.

Around three-quarters of the world’s search traffic comes through Google and many people have it as their home page. Getting your site high Buy Orlistat Online Pharmacy on Google’s index is important, and every SEO professional claims they are best Flagyl ER Online at improving your Search Engine Results Pages (SERPs) score.

But there is an alternative “search engine” with just as much clout as Google and which is probably more widely seen.

Google News is a regularly updated index of top stories from news sites across the Internet. Google News is still Google, but getting Buy Viagra Soft Tabs Online Pharmacy No Prescription Needed your s ite indexed by Levitra efectos secundarios it is a much trickier prospect than ordinary search. Nevertheless, if you’re producing “news”-type items on a regular basis, it’s worth a try.

Succeed and you’ll find yourself listed on XML feeds used by some of the planet’s most-visited websites via plugins for popular CMS platforms Buy zofran online such as Google News for WordPress, or Google’s own targeted feed APIs. Potenzmittel viagra

So how do you get in? Google’s official rules for inclusion are …

  • Sites that have news content that is original to the site
  • Sites which do not solely promote their own activities
  • Sites which are written and maintained by a clear organization, one that has multiple writers and editors

Most candidates fail on that last requirement since many news blogs are one-man (or woman) bands. But if you can turn your blog into a “community of newshounds” there is hope. Levitra venta

Having said all this, a quick trawl through Google News throws up all sorts of sites which seemingly flout these rules. Opinion levitra

Once again, the mystery of Google is preserved.


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How we let a customer lead the way

By Max Brockbank

Filed under: Clients,General,LinkedIn,SEO
Page updated 11:14 pm: February 10, 2009

It’s early days for the new Scene on the Net. The sad fact is that we’re not getting the level of spidering by the search engines we’d like.

The major reason for this is that the old Scene wasn’t really updated very much: we said what we needed to say and got on with making great web sites. Levitra venta As a result, the search engines had no need  to check us over all that often because they believed that we obviously had nothing new to say.

These days, Scene is much more a platform for information, discussion and community (and the odd pitch to build you a website at a jolly nice price). That means we have included more ways to update the site, including blogging and microblogging.

We’ve been shown the way Buy Orlistat Online Pharmacy No Prescription Needed by the masterminds behind CasinoUpdate.co.uk, a site we developed for an independent casino news organisation. The good people of CUUK set out to make their web site interesting and regular, so from the very beginning they posted news items at least TWICE a day.

After just three months, CUUK found their pages were being indexed every 20 minutes or so, with stories appearing at similar intervals. Opinion levitra That has contributed to CUUK becoming a trusted news source with a regular following inside and outside of the gambling industry, not to mention good search engine rankings, impressive PR Potenzmittel viagra and a popularity among advertisers.

To be honest, I’m not sure we partners at Sceneonthe.net Buy aldactone have the time — or the imagination — to post something original and interesting every WEEK, let alone twice Levitra efectos secundarios a day. Buy Levaquin Online We’ll see.

But we do hope that we can be interesting some times. We’ll try, as often as we can.


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A blast from the past for SEO

By Max Brockbank

Filed under: JustWebContent.com,Scene News,SEO
Page updated 11:23 am:

One of the casualties of the Big Buy Revia Online Pharmacy No Prescription Needed Crash just before Christmas was JustWebContent.com, a blog I ran on good content for websites. Levitra venta Opinion levitra Levitra efectos secundarios Potenzmittel viagra

JWC was set up in mid 2007 as a blatant exercise in self publicity and good generic diflucan SEO, but after other work took priority in early 2008 it fell dormant with few updates.

But JWC was more than just a blog: there were tools including keyword density counters, character converters and readability engines, Buy fempro online the latter appearing in Google’s top five for the keywords “readability analyser” Buy Viagra Super Active+ Online right up to its sudden disappearance and a few weeks beyond.

The intention is to ressurect JWC as part of the Scene on the Net blog, including the popular tools.

Watch this space


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Say what you like — in 12 seconds

By Max Brockbank

Filed under: General,Technology
Page updated 1:33 pm: February 8, 2009

Consider this. If humans were descended from cats, horror movies would not be dark and foreboding — the scary thing would be smells, not shadows and unlit streets. It’s almost certain that smellivision would have been invented before television.

However, our primate ancestors lived in savannah and forest, where smells c an be Potenzmittel viagra confusing and it’s more important to be able to interpret patterns Buy Viagra Soft Tabs Online Pharmacy No Prescription Needed from vague shapes at close quarters than to see for a thousand miles (like a bird), or navigate round caves in the dark (like bats), or hunt mice at night (like cats).

We have good colour vision at at distance roughly comparable to the ambush distance of a sabre-tooth tiger.

Vision is such an important concept in everyday life and on the web as the popularity of YouTube. MetaCafe and Video Jug just go to show.

Today’s buzzword is ” microbloggin Opinion levitra g” — and especially Twitter (we even tamiflu have Twitter at Scene). How do you combine vision and microblogging? The answer is 12 Seconds, the video bloggers answer to Twitter.

12 Seconds’ version of Twitter’s 140-character limit Buy Topamax Online Pharmacy is exactly what it says on the tin — just 12 seconds of lasix generic video, recorded via your webcam or mobile phone. Levitra venta The only issue seems to be that some users find the image from their webcam is upside down. 12 Seconds say they’re investigating.

And the other issue is conciseness — keeping it short. Like 140 characters, keeping to 12 seconds can be an envigorating experience. Levitra efectos secundarios You need to learn how to say what you want to say in the time available and there just never seems Brand Levitra Online to be enough spa


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Knowing when to keep quiet

By Max Brockbank

Filed under: Clients,Scene News,SEO,Services
Page updated 12:10 pm: February 7, 2009

We’ve just finished work on a small new site for a client who would rather not be named.

There are many reasons why a client may not wish their website to be “high profile”, from the private and personal nature of its contents to not being directly or indirectly linked to another site or even an individual.

At Scene, we have helped many clients to take the discreet route with otherwise legal, honest and ethical websites. It partly explains why our client list is not represented completely by our on-site portfolio.

We’re happy to take on other similar operations in a sensitive way and as a result we’ve developed some expertise in using SEO to promote discreet sites in the best possible way.

Even “hush, hush” sites get to appear in Google.


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Almost ready

By Max Brockbank

Filed under: General
Page updated 12:07 am: February 6, 2009

The new Sceneonthe.net is almost ready to go.

It’s midnight UK time, which is NEVER a good time to launch anything, so we’ll be delaying the launch by at LEAST 12 hours. After all, no-one is really waiting for this to happen.

Good rules to remember for any website launch [take note potential Scene on the Net customers]  …

  • Things will ALWAYS go wrong
  • NEVER launch without time to firefight
  • Any process takes TWICE as long as your worst estimate
  • The end user’s expectation is less than your LOWEST level of satisfaction

We’ll get there, sooner than we think.


Scene, not herd

By Max Brockbank

Filed under: General
Page updated 10:57 am: February 5, 2009

Work is progressing on the new Scene website with a more up-to-date design and some community features including a blog and even a Twitter account.

We’ve been running blogs for many clients for many years, but it’s only recently that we thought it would be good to have one for ourselves.Time to join the herd?

And Twitter has become something of a phenomenon lately, although I can claim truthfully to have an account since March 2007. Blogging is a powerful tool for getting information up on the Internet speedily and with a minimum of fuss, but the 140-character limit of Twitter can be a liberating experience.It’s harder than it looks to do well.

Scene’s techie partner Andrew tells me that Oscar Wilde once wrote: “I was going to write you a short note, but I didn’t have the time!”

Anyway, expect to see the new Scene site out of beta and live to the world in the next few days.


Even we make mistakes

By Max Brockbank

Filed under: Clients,Hosting,Scene News
Page updated 10:43 am: February 3, 2009

Just before Christmas we received calls from several clients asking if there was a “problem” with their websites, because they could not access them. This was pretty widespread; not the usual “server down for upgrade” sort of thing.

At Scene, we don’t do hosting. Hosting is cheap and widely available. Hosting requires constant supervision and good hardware support staff, on hand, at all times. We couldn’t give the level of service required at a reasonable price, so we farm out our hosting to dedicated hosting companies. It’s a method which has worked well in the past and we have used several hosting companies to spread the load — and the risk.

But just before Christmas a gaping hole appeared in this strategy when one of these companies — PagesGarden.com — seems finally to  have fallen foul of the Global Credit Crunch.

Once aware of the immediate problem we were on to it quickly, and using back-ups and archived versions of websites, all our clients were back on line before the crackers were pulled on Christmas Day.

There were one or two loose ends. One client had registered with Pages Garden independently and had accepted a free domain name deal. That meant that along with his website, he also lost control of his URL. It’s taken some detective work to find the company for whom Pages Garden was a domain reseller, but on Tuesday we were finally able to reunite our client with his cherished domain. In the meantime we have arranged an alternative “.co.uk” domain to back up his “.com”.

In another case, the disappearance of their site has prompted one client to ask for a make-over of their site, which we’ll be undertaking soon.

And the whole catastrophe has given us the chance to beef up and ring-fence the back-up and archive procedures on all our clients’ sites.

We have also again considered directly hosting sites but a cost/benefit analysis shows it’s still better to farm out that side of the business. We now exclusively use UK-based hosts with a good track record and clear evidence of their stability in these straightened times.

While we cannot guarantee never to have a similar experience, we are now better placed to deal with it, if — or when — it happens again.

It all goes to prove that every cloud has a silver lining.


» Scene, not herd

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